Fashion Copywriter Vacancy @ Aurora Fashions (London)
Deadline: 7th August 2012
About Aurora Fashions
Aurora Fashions owns, develops and manages the performance of some of the UK’s most respected women’s fashion brands – Coast, Oasis and Warehouse, which are all positioned at the upper end of the retail market.
Aurora has over 766 stores in the UK and a total portfolio of over 1278 stores in 33 markets across the globe. With all the brands available online to customers around the world, Aurora is an award winning multi-channel, multi-national fashion retailer
Designing for the high street, Warehouse creates a directional brand experience that is exciting, inspiring and personal to our customer. Our distinctive handwriting is... Styley, Confident, Sexy, Glamorous, Edgy, Clean, Individual.
We are currently looking for a copywriter to work within our head office marketing team.
Reporting into the Senior Marketing Manger you will deliver on brand copy for the brand globally, engaging existing customers and attracting new customers to our brand through a variety of channels.
Copywriter - The Role
• Develop and manager the brand tone of voice
• Develop and proactively manage the copywriting process from brief to delivery
• Manager all Warehouse copy such as brand guidelines.
• Competitions, apps and projects, product descriptions, home pages and promotional material.
• To ensure that copy across all channels is ‘on brand’.
• Advising other areas of the business on ‘ brand voice’
• Be aware of competition activity and current trends to ensure that all copy remains relevant
Skills and Experience
Copywriter - The Candidate
• Copywriting experience gained ideally within the fashion industry or agency
• Excellent writing and editing skills
• Fantastic creative flair coupled with meticulous attention to detail
• Knowledge of SEO principles
• Excellent proof reading skills
• Strong commercial awareness.
Copywriter – The Package
• Competitive salary
• Discount off the Aurora brands
• Other flexible benefits that you can tailor to your lifestyle